What is it about great ideas that stumps humans? Well, we all want to know life’s secrets. We want to know how people come up with the greatest ideas. Most commonly, the basic assumption is that, “an idea is a single thing”. Ideas come to us spontaneously, at an instant, while we’re walking down the street or having a cup of coffee in a café. These situations are often described as epiphanies, flashes, or lightbulb moments… How…